Chase Elliott Partners with Amazon Prime Video for Sponsorship

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Chase Elliott will have Amazon Prime Video sponsorship in the NASCAR Cup Series in 2025, with Hendrick Motorsports announcing the deal on January 8. The agreement is set to run through 2027. Fans can expect to see the No. 9 car decked out in Amazon Prime Video colors for three races each year. In 2025, these races will take place at Talladega Superspeedway in April, Kansas Speedway in May, and North Wilkesboro Speedway for the All-Star Race.

In a statement released by the team, Rick Hendrick, the owner of Hendrick Motorsports, expressed his excitement about welcoming Prime Video to the team. He emphasized the company’s commitment to the sport and its innovative approach to delivering high-quality broadcasts and content to fans. Hendrick is looking forward to supporting their efforts and is eager to build something special together over the next three years.

Chase Elliott also shared his enthusiasm for Amazon Prime Video’s involvement in NASCAR, praising them as leaders in entertainment and technology. He believes their partnership with Hendrick Motorsports is a great fit and is pleased to have their support. Amazon’s sponsorship of Elliott comes ahead of their broadcast of multiple Cup races in 2025, starting with the Coca-Cola 600 at Charlotte Motor Speedway in May. Prime Video will air a total of five Cup races throughout the year.

It’s exciting to see a fresh perspective on the sport, and Elliott is proud to be a part of this new endeavor. As NASCAR fans gear up for the 2025 season, they can look forward to experiencing some of the races through the lens of Amazon Prime Video.

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