Prime Video Sees Increase in ‘Thursday Night Football’ Viewership
Amazon’s Prime Video had its most successful NFL season yet with “Thursday Night Football”, attracting a record number of viewers. Despite this achievement, it still didn’t surpass traditional TV broadcasts in terms of overall viewership.
This season, Prime Video streamed a total of 15 NFL games, providing fans with a seamless viewing experience and access to exclusive content. While the exact number of viewers was not disclosed, the increase in viewership is a clear indicator of the platform’s growing popularity among sports fans.
Despite falling short of linear television’s reach, Prime Video’s success in streaming “Thursday Night Football” demonstrates the increasing shift towards digital streaming platforms for live sports events. With more and more viewers opting for online streaming services, it’s clear that Prime Video will continue to be a major player in the world of sports broadcasting.