Netflix Reduces Productions in Nigeria without Exiting

Netflix has responded to rumors about leaving Nigeria by stating that they are committed to investing in Nigerian stories to delight their members. While there have been reports of cutbacks in original productions, Netflix has clarified that they are not exiting the country.

Local filmmakers have shared that some Netflix original projects have been put on hold or shelved due to the high production costs caused by the devaluation of the local currency and inflation. Despite this, filmmakers believe that Netflix will continue to license Nigerian films, focusing on those that have already gained popularity in local cinemas.

Renowned filmmaker Kunle Afolayan has clarified that Netflix is reducing its exposure in Nigeria rather than fully exiting the market. Netflix’s entry into Nigeria was marked by the acquisition of “Lionheart” in 2018, followed by the development of several original series and films that have showcased the talents of Nollywood screenwriters and producers.

Notable titles like “The King’s Horsemen” and “The Black Book” have demonstrated Netflix’s commitment to showcasing African storytelling on a global platform, indicating that African content will play a significant role in Netflix’s future content strategy.