Roku Introduces New TVs and Slimmest Streaming Sticks
Roku recently announced its latest lineup of products for 2025, unveiling new TVs, security cameras, and two new streaming sticks. The new Roku Streaming Stick is priced at $29.99, while the Streaming Stick Plus is available for $39.99. The Streaming Stick offers 1080P HD resolution, while the Stick Plus can support 4K Ultra HD resolution with HDR10 high dynamic range support.
During the press event, Roku’s CEO and Founder, Anthony Wood, emphasized Roku’s commitment to redefining the streaming experience. He highlighted the company’s intuitive interface, scale, and innovation, setting a new standard for streaming. Roku’s President of Devices, Product & Technology, Mustafa Ozgen, echoed this sentiment, emphasizing their mission to deliver better TV for everyone.
The new Roku Streaming Stick and Streaming Stick Plus are the company’s slimmest and most efficient sticks yet. They have enhanced processing power and power efficiency, allowing for a smooth user experience. These sticks can be powered via the USB ports on most modern TVs, eliminating the need for a separate power cable. In addition, the design has been optimized to reduce the size by up to 35% compared to competitors’ devices, ensuring they don’t protrude from the TV or interfere with HDMI ports.
It’s important to note that the new 4K stick supports HDR10 high dynamic range, while Dolby Vision is available on Roku’s existing models like the Streaming Stick 4K and Roku Ultra. Roku has introduced unique model numbers for each device to avoid confusion, with the latest Streaming Stick Plus bearing the model number 3830R.
For those interested in comparing Roku streaming options, here’s a breakdown of the key features and specifications for each:
– Roku Streaming Stick: $29.99, max resolution of 1080p
– Roku Streaming Stick Plus: $39.99, max resolution of 4K
– Roku Streaming Stick 4K: $49, max resolution of 4K
– Roku Ultra: $59, max resolution of 4K
Each device comes with different networking capabilities, audio features, and connectivity options to suit various preferences. Additionally, the boxes include a Roku Voice Remote, pre-installed AAA batteries, and a USB-C to USB-A power cable.
Roku continues to innovate and redefine the streaming experience with its new lineup of products, catering to diverse consumer needs and preferences.
