New partnership between MBC and streaming platform signals a fresh start

Disney+ and MBC have teamed up to bring the popular series “Moving” to a wider audience. The show, which features children with hidden superpowers and their parents dealing with secret pasts, has been a hit on Disney+ since its release last year. Now, MBC is airing the show on Sunday nights, with two episodes back-to-back each week, starting in January.

By partnering with MBC, Disney+ is expanding access to this fantastic K-culture content to a broader audience. This collaboration marks the first of its kind between a global streaming platform and a domestic broadcaster, setting a new precedent in the industry.

According to Professor Lee Heon-yul of Korea University, this partnership signifies a shift in Disney+’s exclusivity strategy. By sharing the show with MBC, Disney+ has the opportunity to attract new viewers and potentially drive interest in a second season of “Moving.”

Looking ahead, we can expect to see more collaborations between global streaming platforms and local broadcasters. As these partnerships grow, viewers will have access to a wider range of content, enriching the entertainment landscape and offering more diverse options for viewers to enjoy.