Prime Video Black Friday Raiders-Chiefs Audience Increases by 41% from Previous Year
Black Friday brought in a big audience for Prime Video’s second NFL game, with the Raiders facing off against the Chiefs and drawing 13.5 million viewers. This was a significant increase of 41% from last year’s Black Friday game between the Dolphins and Jets. While the numbers were impressive, they fell short of Prime Video’s NFL streaming record set earlier this season during a Giants-Cowboys matchup with 16.2 million viewers.
The game between the Raiders and Chiefs hit its peak viewership at 17.4 million late in the afternoon, showing strong engagement throughout. Although this game didn’t break the overall streaming record, there’s anticipation for Prime Video to set a new record during the upcoming Wild Card round, where they will air their first NFL playoff game. Stay tuned for more exciting NFL action on Prime Video!