Will Disney+ Replace Star with Hulu Internationally?

Disney+ introduced the Star general entertainment hub in several countries, showcasing a variety of content. This move was influenced by a significant deal between Disney and Comcast, which prevented the full expansion of Hulu internationally until at least 2024.

Recently, we noticed some interesting changes in Disney+ layouts outside the US. Thumbnails for a number of shows now feature the Hulu logo, hinting at a potential rebranding of Star to Hulu in international markets. While this may simply be an error, it has sparked speculation among Disney+ subscribers.

The list of shows displaying the Hulu logo includes various originals, indicating a growing presence of Hulu branding on the platform. Disney’s ongoing negotiations with Comcast to finalize the Hulu purchase valuation might lead to more significant changes soon.

If the new thumbnail designs are intentional, it suggests Disney is gradually integrating the Hulu brand internationally to streamline its offerings. With the potential merger of various business entities and the focus on a global brand presence, Disney’s move towards a unified service makes sense.

While these changes might seem minor, they could indicate a broader shift towards consolidating Disney’s entertainment content under a single brand. These adjustments could help Disney streamline its marketing efforts and improve the overall user experience across its platforms.

What do you think about the potential switch from Star to Hulu on Disney+ internationally? Keep an eye out for more updates and let us know your thoughts on social media!