Review: Disney+ Doc Explores Beatles ’64 and the Impact of Beatlemania in America

Disney+ released a new documentary called Beatles ’64 that takes a deep dive into the iconic band’s impact on America during their first trip to the States in February 1964. The film, directed by David Tedeschi, gives viewers a glimpse into the marketing genius of the Beatles, showcasing a range of merchandise like Beatles nylons, a dress, sneakers, and even talcum powder—a rather unusual choice for featuring the Fab Four. While some may see this as a commercial ploy to capitalize on the band’s image, it’s essential to recognize that not all Beatles products are created equal.

Fortunately, Beatles ’64 goes beyond just marketing gimmicks. Utilizing archival footage captured by the famous Maysles brothers and combining it with interviews from die-hard fans, fellow musicians, and even current band members Paul McCartney and Ringo Starr, the documentary showcases the Beatles’ impact during their whirlwind tour, which included memorable performances on shows like “The Ed Sullivan Show” and at venues like the Washington Coliseum and Carnegie Hall. This all took place against the backdrop of a nation grappling with the aftermath of President Kennedy’s assassination and trying to comprehend the hysteria surrounding these British boys with long hair.

By focusing solely on 1964, the film delves into crucial cultural aspects that propelled the Beatles to superstardom in America. It explores how the band drew inspiration from Black music, how they navigated American societal norms as non-conformists, and their significance as symbols of shifting cultural tides. While the documentary doesn’t delve into the Beatles’ earlier rise to fame in England or their journey to American shores, it effectively captures a pivotal moment in both the band’s history and American pop culture.

Through a thoughtful examination of the band’s magnetic appeal and societal impact in the mid-60s, Beatles ’64 offers viewers a compelling look at the Beatles’ journey to the top. It does so without glossing over the complexities of the era, presenting a nuanced portrayal that goes beyond mere nostalgia. Despite some critiques of the film being overly idealistic about the Beatles’ role in post-assassination America, it remains a valuable exploration of a transformative period in music history.

“Beatles ’64” is a must-watch for Beatles enthusiasts and anyone interested in the band’s enduring legacy. It premieres exclusively on Disney+ on Friday, Nov. 29.